How does the color purple affect a person? Basic characteristics of flowers. Psychological influence of color in the interior

The influence of color on human physiology

Red . The wavelength is the longest, so its influence is maximum. An exciting, warming, active and energetic color that penetrates and activates all body functions. Stimulates nerve centers, energizes muscles and liver. Used to treat chickenpox and some skin diseases. For a short time it increases muscle tension (doping), increases blood pressure and speeds up the breathing rate. You can feed on the energy of red during meditation, colds, pneumonia, asthma, etc. Contraindicated for overweight people, has a bad effect on hypertensive patients, nervous people, red-haired. Not recommended for inflammatory processes, because it activates them even more.

Is zodiac for Aries, Leo, Libra, Scorpio, Sagittarius.

Orange . Toning color. It acts in the same direction as red, but to a lesser extent, improves digestion, promotes rejuvenation, emancipation, strengthens the will, and relieves feelings of depression. Strengthens lung tissue, has antispasmodic properties, improves blood circulation and skin color, but excess orange can cause overheating of the body (i.e. it is warmer than red).

Is zodiac for Aries, Leo, Gemini, Virgo and Libra.

Yellow . Toning color. Physiologically optimal. Least tiring, stimulates vision and nervous activity, activates motor centers, causes a joyful mood, generates muscle energy, is used to treat diabetes, for indigestion, to correct strabismus, clubbed hands. In healing practice, yellow meditation stimulates intellectual abilities, replenishes mineral deficiencies, and reduces acidity in the body.

Is the zodiac for Gemini, Virgo, Libra and Leo.

Green . Physiologically optimal. Reduces blood pressure, dilates capillaries, soothes and relieves migraines, increases muscle performance for a long time. It has the opposite effect of red.

“They say that the one who doesn’t like green (who doesn’t like it) is afraid of life’s difficulties, he is afraid of the vicissitudes of fate, and any changes in life. And the one who prefers it is afraid of being under someone’s influence, constantly asserting himself. People, those who like the color green are characterized by strong will, stubbornness, and perseverance, which allow them to overcome the difficulties of life. If you like light green tones, you are characterized by softness and tenderness, you are energetic, know how to cooperate and always come to the aid of your neighbor, perhaps in you. the healer is hiding." Goethe

Green color has a refreshing and at the same time calming effect on the body, exhibits antiseptic properties, and is recommended for the treatment of the nervous cardiovascular system, asthma, and insomnia.

Is zodiac for Taurus, Cancer, Virgo, Sagittarius.

Blue . Calming color, reduces muscle tension, lowers blood pressure, calms pulse, slows breathing rate, lowers body temperature, refreshes, improves patience, reduces appetite, soothes pain, has an antipyretic antiseptic effect, helps with insomnia and nervous disorders.

It is zodiac for Libra, Pisces, Sagittarius, Capricorn, Aquarius.

Blue . The calming effect turns into a depressant, helps inhibit the functions of human physiological systems, has antiseptic and bactericidal properties, promotes growth, treats swelling, burns, baldness, rheumatism, headaches, eye inflammation. Recommended in therapy for emotional and nervous people. Long-term exposure to blue can lead to depression.

It is zodiac for Libra, Pisces, Sagittarius, Capricorn.

Violet . Combines the effect of red and blue. Produces a depressant effect on the nervous system.

Consider Fig. 1

Explanations for the picture:

Tonic effect

Calming.

Green, as can be seen from the figure, occupies the most neutral position.

The purple color, in fact, should be sort of to the side, because... it has a depressing effect, and not a calming effect like Blue or Blue.

Psychological effects of color

Chapter from the book "Color Science" by Mironov, 1984

As can be seen from the historical overview in the first part of the book, the psychological aspect of color perception is inextricably linked with the socio-cultural and aesthetic. Any individual color or combination of colors can be perceived differently by a person depending on the cultural and historical context, on the spatial location of the color spot, its shape and texture, on the mood and cultural level of the audience and many other factors. Therefore, attempts to compile “registers” of rigid correspondences between color and emotional state cannot be considered fruitful. The significance of this problem for artists of applied specialties is quite clear. After all, any work of applied art or design - the walls of buildings, decorative fabrics, furnishings, clothing, machines and tools - creates a color environment that in one way or another shapes a person’s state of mind, influencing the structure of his thoughts and level of performance. Of the entire complex of issues that make up the complex problem of psychological color effects, the questions of human physiological reactions to color and color associations are especially relevant for designers. Let us briefly outline their essence. All spectral colors influence human functional systems in one way or another. Red- stimulating, warming, active, energetic, penetrating, thermal, activates all body functions; used to treat chickenpox, scarlet fever, measles and some skin diseases; for a short time increases muscle tension, increases blood pressure, and speeds up the breathing rate. Orange- tonic; acts in the same direction as red, but weaker; accelerates blood pulsation, improves digestion. Yellow(the lightest in the spectrum) - tonic, physiologically optimal, least tiring; stimulates vision and nervous activity. Green(the most familiar to the organ of vision) - physiologically optimal; reduces blood pressure and dilates capillaries; soothes and relieves neuralgia and migraines; for a long time increases motor-muscular performance. Blue- calming; reduces muscle tension and blood pressure, calms the pulse and slows the breathing rate. Blue- the calming effect turns into a depressing one; helps to inhibit the functions of human physiological systems. Violet- combines the effect of red and blue colors; produces a depressant effect on the nervous system. Studying this list, you can notice an interesting feature in it - periodicity. The exciting effect of color seems to be periodically dependent on the wavelength. The excitatory function can be depicted as a sinusoid. It is more convenient to plot the radiation wavelengths on the horizontal axis in descending order. The first color, red, is the most exciting. But it reaches the maximum degree of this quality not at the very beginning of the visible region of the spectrum, but somewhat retreating from the beginning, i.e., where this color acquires the maximum brightness for its color tone. Orange and yellow are tonic colors, i.e. their stimulating effect is moderate and reduced in quantity. Green is a physiologically neutral color, since it is the color of the biological environment from which a person came. The blue color already clearly has a calming effect, which increases as the blue transitions to blue and violet. And finally, the color purple has a depressing effect. However, approaching from the red to the violet end, the spectrum tends to close. Extremes meet. Something from red appears in violet, that is, something exciting. Purple, combining the properties of red and violet, the circle closes. This pattern was first noticed by S. Ferri, which was mentioned by M. Deribere in the book “Color in Human Activity”. The activity of the organ of vision can excite other senses: touch, hearing, taste, smell. Color sensations can also evoke memories and associated emotions, images, and mental states. All this is called color associations. Color associations can be divided into several large groups: physical, physiological, ethical, emotional, geographical, etc. Within each group there are smaller divisions. Let's give examples. Physical associations: a) weight (light, heavy, airy, pressing, weightless,...); b) temperature (warm, cold, hot, icy, burning,...); c) textured (soft, hard, smooth, prickly, rough, slippery,...); d) acoustic (quiet, loud, deaf, voiced, musical,...); e) spatial (protruding, receding, deep, superficial,...). Emotional associations: a) positive (cheerful, pleasant, cheerful, lively, lyrical,...); b) negative (sad, lethargic, boring, tragic, sentimental,...); c) neutral (calm, indifferent, balanced,...). The list goes on. It is not difficult to see that almost any adjective in our speech corresponds to some color. This testifies to the extreme breadth and universality of color associations, to the extremely important place that they occupy in a person’s life, whether he is aware of it or not. The path of formation of color associations is similar to the process of formation of conditioned reflexes. The sensations and emotions evoked by any color are similar to the sensations associated with an object or phenomenon that is constantly painted in that color. Any reader, apparently, can give many examples from his personal experience confirming this pattern. Obviously, different colors have different powers of causing psychic reactions. To evaluate these differences, we introduce the concept quality of associations. The qualities may include: a) unambiguity of sensation (i.e. its certainty, repeatability under different conditions for the same individual); b) intensity of sensation; c) stability within a large group of people. The qualities of color associations, as well as the aesthetic assessment of colors, depend both on the objective properties of the colors themselves and on the properties of the perceiving subject. TO objective properties of color These include its purity, lightness (brightness), the shape of the color spot, its place and meaning in the visual structure, material and texture. Properties perceiving subject can be divided into group And individual. TO first we include the national factor (race, ethnic group), cultural traditions, class affiliation. Co. second include age, gender, cultural level, education, type of activity, features of the subject’s neuropsychic make-up. Numerous studies (M. St. George, B. Wright, L. Reinwater, A. Couplet, R. Français, etc.), as well as statements by artists and poets, allow us to draw some conclusions regarding the connection between the objective properties of color and the reactions that they cause . 1. The purer and brighter the color, the more definite, intense and stable the reaction. 2. Complex, low-saturated, medium-light colors cause very different (unstable) and relatively weak reactions. 3. The most unambiguous associations include temperature, weight and acoustic (the most different people evaluate these color qualities basically the same). 4. The most ambiguous associations include taste, tactile, olfactory, emotional, i.e. those associated with more intimate experiences and the activity of biological sense organs. Here, even close people can react differently to the same colors. 5. Purple colors, even in their pure and bright form, cause different reactions. (This can be explained by the duality of their nature.) 6. Yellow and green colors evoke the greatest variety of associations. (This happens because in this region of the spectrum the eye distinguishes greatest number shades. In nature, these colors are most abundantly represented. Each of the shades of yellow or green is associated in the mind with a specific object or phenomenon, hence the richness of associations.) It was mentioned above that one of the factors influencing the emotional experience of color is the shape of the object or spot carrying a given color. More generally speaking, the impression produced by color is closely related to the structure of the object and, therefore, depends on all its qualities. To study the patterns of this connection means to study the history of art and culture, since it is impossible to formulate any general theoretical principles in this area outside of a specific historical situation. Still, there are interesting attempts to describe the correspondence between human emotions and a complex of plastic, sound and color images (based on observations of our contemporaries). One of these attempts belongs to J. Ormsby Symonds in the book “Landscape and Architecture.” Since Symonds’s conclusions are general in nature and contain valuable thoughts for designers of any profile, we consider it possible to present them here. Voltage. Unstable forms. Fractional composition. Illogical difficulties. Extensive range of meanings. Color conflict. Continuous color intensity. Visual imbalance in relation to a line or point. Lack of a point where the eye can rest. Hard, rough, or jagged surfaces. Unfamiliar elements. Harsh, blinding or vibrating light. Sudden temperature fluctuations. A shrill, nerve-wracking sound. Discharge. Simplicity. The volume can vary in size from intimate to grandiose. Correspondence. Familiar objects and materials. Smooth lines. Curving shapes and spaces. Clear structural stability. Horizontal. Pleasant and comfortable contours. Soft light. Soothing sound. Volume, saturated with calm colors - white, gray, blue, green. Fright. Perceived limitation. An obvious trap. Lack of orientation points. Lack of means to assess position or scale. Hidden areas and spaces. Tilted, distorted or broken planes. Illogical unstable forms. Slippery floor plane. Danger. Unprotected voids. Sharp protruding elements. Distorted spaces. Dullness, darkness, gloominess. Pale and trembling or, on the contrary, blinding light. Cool blues, cool green tones. Abnormal monochromatic color. Fun. Free spaces. Smooth, flowing shapes and patterns. Possibility of whirling, rushing and winding movement. Movement and rhythm expressed in a structure. No restrictions. Shapes, colors and symbols that appeal to the emotions rather than the intellect. Possibility of theatricality. Often light, bright and spontaneous, taken in contrast with heavy and dark. Warm bright colors. Fleeting, sparkling, flickering light. Cheerful, cheerful sounds. Contemplation. The scale does not matter, since the subject will plunge into the depths of his consciousness. The entire space can be soothing and modest, or very spacious and richly decorated, as long as the design forms do not attract attention. No distracting sharp contrasts. Symbols, if used, must relate to the theme of contemplation. The space should provide a feeling of isolation, privacy, detachment and peace. Soft diffused light. Calm neutral colors. Low muffled streams of sounds that are not perceived by consciousness. Dynamic action. Bold shapes. Powerful constructive rhythm. Planes placed at an angle. Diagonals. Solid materials such as stone, concrete, wood or steel. Rough natural surfaces. Steep vertical. A clear compositional center. Concentration of attention on the focal point of the action - on the podium, at the rally point or on entrance gate, where the general movement is directed. Movement caused by dynamic lines, moving light and decisive changes in form, character and sound. Strong simple colors. Sublime, spiritual. A stunning scale that surpasses ordinary human imagination and immerses the person entering into a vast space. Highly floating forms contrast with low horizontal forms. The volume is designed to keep a person, as it were, nailed to the vast plane of the floor, while the gaze and thoughts tend upward vertically. Orientation up. A complete compositional order, often symmetrical. Use of expensive and capital materials. Using discreet white. If color is applied, it is cool colors such as blue-greens and purples. Discontent. Annoying change of directions and openings. Areas and spaces unsuitable for the intended use. Interference. Extremes. Untimely difficulties. Lack of comfort. Unpleasant texture. Incorrect use of materials. Illogicality. False. Unreliability. Tiredness. Loudness. Boredom. Mess. Disharmonious colors. Dissonant sounds. Unpleasant temperature or humidity. Unpleasant quality of light. Pleasure. Space, shapes, textures, colors, symbols, sounds, qualities of light that clearly suit the use of space, whatever it may be. Satisfying expectations, demands, or desires. Development of sequences and their implementation. Harmonious relationships. Unity in diversity. The resulting quality of beauty. In artistic composition programmatic nature(painting, cinema, scenography) the emotional perception of color is complicated by the content of the work. Here it is more legitimate to talk about the ambivalence of the psychological impact of color than in cases where color is taken in isolation or in a non-pictorial structure. But an interesting fact is that the specific situation of the painting changes the emotional sound of a given color not whatever, but only on exactly the opposite generally accepted. For example, rich spectral yellow is certainly a cheerful and cheerful color. But in Van Gogh's painting "Night Cafe" this color emphasizes the mood of despair and melancholy. A clear, cloudless blue sky usually inspires a person with a clear and serene mood, but in the paintings of S. Dali or D. Chirico, the clear sky further deepens the feeling of horror or disgust inspired by the composition as a whole. S. Eisenstein, in connection with his work on color cinema, explored the question of “absolute” correspondence between sound and color. He came to the conclusion that “in art they decide not absolute compliance, and arbitrarily figurative, which are dictated figurative system of a particular work. Here the matter is never and will never be resolved by an immutable catalog of color symbols, but the emotional meaningfulness and effectiveness of color will always arise in the order of the living formation of the color-like side of the work, in the very process of formation of this image, in the living movement of the work as a whole". One cannot but agree with this conclusion. Everything said is true, except for the word “arbitrarily.” The artist “colors” the image not arbitrarily it takes into account the traditional meaning of color and submits to it or gives own, opposite meaning. Following the above paragraph, S. Eisenstein describes an example from his practice confirming precisely this conditioned approach to color scheme: “It is enough to compare the theme of white and black in the films “Old and New” and “Alexander Nevsky.” In the first case, the color black was associated reactionary, criminal and backward, and with white - joy, life, new forms of management. In the second case, the theme of cruelty, villainy, death fell to the share of white with knightly vestments (this was very surprising abroad and was noted by the foreign press); Together with the Russian troops, he carried a positive theme - heroism and patriotism." Such a rearrangement of black and white does not contradict the usual symbolism of these colors: in Russia, for example, the color of mourning is black, but the funeral shroud is white; in Japan and India the color of mourning is white; The enemies of Soviet power during the civil war were called “whites,” although their deeds were black. It would be more surprising and probably not understood by anyone if Eisenstein replaced, for example, black with yellow-green, and white with gray. When designing the color of any thing intended for a person, and especially for his individual use, it is necessary to take into account color preferences. Foreign scientists (R. Français, M. St. George, V. Walton, etc.) as a result of numerous studies came to the conclusion that there is biological innateness color preferences. Thus, children under the age of one year, regardless of race and place of residence, show the same preferences: they prefer red, orange and yellow to green, blue and purple. Among teenagers and adults, colors according to their popularity are distributed as follows: blue, green, red, yellow, orange, purple, white. In the book by R. Francais “Psychology of Aesthetics” it is said that “for such a ranking only minor impact has artistic education, differences in gender, belonging to different races and cultures." Color preferences, as well as associations, are determined by many factors. Usually, preferences should be taken into account not only individual colors, but also combinations. In this case, the subject plays an important role - color carrier. The assessment of color itself can differ in any way from its assessment in a specific situation. Therefore, data from laboratory studies of color preferences cannot serve as a basis. the only one the basis for developing the color composition of an object, even if we talk about its elementary aesthetic qualities. A more accurate, albeit more complex, way to study color preferences can be artistic research, for example, decorative and applied arts, amateur painting and graphics of a particular social group of people. In these areas, color sympathies are manifested quite directly, and at the same time, every color is included in the composition, associated with material and texture, that is, on these objects one can study not prepared, but living color, in the process of its own life and interaction with human. A complete picture of color preferences can only be obtained by studying the history of art of a given people. But man is not only a social being, his activity is also determined by physiological factors, and his mental reactions are determined by his state nervous system. Therefore, color preferences to a certain extent depend on the physiological properties of the body. By examining human psychophysiological reactions to color, we can identify some general patterns color preferences. This method can be useful as an addition to the historical method. From the point of view of physiological effects, all colors and their combinations can be divided into two main groups: A. Simple, pure, bright colors. Contrasting combinations. B. Complex, low-saturated colors (bleached, broken, blackened), as well as achromatic. Nuanced combinations. Group "A" colors act as strong, active stimuli. They meet the needs of people with a healthy, non-fatigued nervous system. Such subjects include children, adolescents, youth, peasants, people of manual labor, people with an ebullient temperament and an open, direct nature. Indeed, we find colors and combinations of this type in the following cases: in children's artistic creativity; in youth clothing fashion; in the decorative and applied arts of peoples of all globe; in amateur “urban folklore”, the creators of which are people of unintelligent labor; in the art of revolutionary artists of the 20th century, breaking the canons (Matisse, Corbusier, Léger, Mayakovsky). Group B colors are more calming than exciting; they evoke complex, ambiguous emotions, require longer contemplation to perceive them, satisfy the need for subtle and refined sensations, and such a need arises in subjects of a fairly high cultural level. For all these reasons, the colors of group "B" are preferred by people of middle and old age, intelligent workers, people with a tired and finely organized nervous system. Colors and combinations of this type are found in the following cases: in a European suit for middle and old age; in the interior of the homes of the urban intelligentsia; in painting and applied art of classes leaving the historical arena (XVIII century - Rococo, XIX and XX centuries - Art Nouveau); in modern design graphics and coloring of the vast majority of architectural objects, etc. The natural pattern of color preferences can be temporarily disrupted by fluctuations in fashion. Often, in the same culture, opposing types of color coexist, satisfying the same consumer. Thus, the problem of color preferences is complex and requires a thoughtful and differentiated approach. An interesting phenomenon for the artist is color synesthesia. The word "synesthesia" means "co-sensation." This is a phenomenon when the senses are stimulated by inappropriate stimuli. For example, when listening to music, sensations of colors arise, or when observing colors, some sounds, tactile, taste sensations, etc. are imagined. “Synesthetic feeling” was familiar to people of a subtle mental organization, apparently at all times. This is how Japanese poets felt the world: Dusk over the sea. Only the cries of wild ducks in the distance dimly turn white. Matsuo Basho The May rains are pouring. And the wind in the plum leaves became freshly green. Saimaro Johann Wolfgang Goethe felt the “texture” of color and its “taste”: “I have nothing against the assumption that color can even be touched; this would only reveal its own uniqueness even more. The color is also discernible in taste. Blue will have an alkaline, yellow - red - sour taste. All manifestations of reality are related." Color synesthesia was cultivated in the art of the romantic movement in the second half of the 19th century. and somewhat later in the music and poetry of the Symbolists. The French poet Arthur Rimbaud (1854-1891) became famous for his sonnet “Vowels”: A - black, white - E; I - red; U - green; O - blue; I will tell their secret in my turn." The German romantic A. W. Schlegel (1767-1845) also felt the “coloring” of sounds: “A - corresponds to light, clear, red and means youth, friendship and radiance. And - answers sky blue, symbolizing love and sincerity. O - purple, Yu - violet, U - ultramarine." The poetry of A. Blok, A. Bely, S. Yesenin, K. Balmont, V. Khlebnikov is extremely rich in color and sound images. Many musicians and composers have a "color ear." Wonderful Russian composer A. N. Scriabin in his musical poem “Prometheus” wrote the “part of light” (i.e., the light accompaniment of the music). N. A. Rimsky-Korsakov said that “sharp scales in it evoke representations of colors, and flat ones. .. they paint moods or a greater or lesser degree of warmth..." Among the painters who keenly felt color-musical correspondences, one can name D. Whistler, M. Ciurlionis, A. Lentulov, V. Kandinsky. In the book "On the Spiritual in Art" In . Kandinsky describes in detail his color-musical synesthesias. Here are some of them: “Light-warm-red... resembles the sound of a fanfare, and a trumpet seems to sound - a stubborn, obsessive, strong tone... Cinnabar sounds like a trumpet and can be played. parallel with strong drum beats... The sound (of orange)... is like a monotonous middle bell, a strong viola, both human and string... Violet... sounds somewhat painful, like something extinguished and sad... It is similar the sound of the English horn, the flute and, in the depths, the generally deep tones of wooden instruments, like the bassoon.” The nature of synesthesia has been studied by many scientists. Some suggested that it could be based on the mutual induction of excitations between auditory, visual or olfactory fibers in the brain, in places where they are close together. Others saw it as an ordinary “association of ideas” (A. Binet). Still others consider synesthesia a sign of atavism, a manifestation of primitive syncretism of sensations (M. Nordau).

The seven colors of the rainbow surround us in everyday life, coloring our reality in different shades and tones. The primary colors of the rainbow spectrum correspond to the seven musical notes and bring certain emotional colors into our consciousness in the same way that music affects us. The influence of color on the human psyche has long been no longer a secret of the universe. Based on the data obtained by scientists, a scientific movement was created - color science and related color therapy and color psychology.

The influence of colors of the main spectrum on humans

During his life, in different situations, we ourselves can observe how color affects a person, changing his internal state and even his appearance. First, let's look at the simplest thing we can learn from our life experience - the influence of color on a person's mood.

Red

First in the rainbow spectrum. Red color excites, pushes to action, forces you to do something. Women who want to attract the attention of the stronger sex choose red dresses as their formal weekend outfits. The scarlet dress, the color of blood, is especially highly valued. It excites, seduces, sinks into the male soul, attracts and beckons - the scarlet color is associated with defeated prey and the first wedding night. Men are hunters; the scarlet color of a red dress will attract a real earner and a man to her mistress. Red color warms, acts favorably in the interior of the room, causing a feeling soft warmth summer evening, even if the heating is not on. Red bed linen will not make you want to fall asleep as soon as you touch your head to the pillow. And an excess of red leads to aggression and anger.

Orange

2nd color in the rainbow. He is cheerful and warm, like the May breeze. It promises an easy future and gives the mind a feeling of free floating. It is the color of joy and optimism. They help you gain satisfaction from the world around you and from your whole life, despite any ups and downs. Eliminates depression and fears, and also increases appetite. Abuse orange in the interior of a kitchen or dining room can lead to excess weight. True, the person will still be pleased with himself.

Yellow

Stands 3rd in the rainbow. The color of solar warmth and eternal youth. If you live in yellow interior, then you can maintain young and tight skin for a long time, because this color has such a unique ability to dissolve all worries, troubles and stress in itself, absorbing them completely. In yoga, this asana is used when a person practicing yoga sits in the lotus position and imagines himself under a ray of rich yellow color that permeates the entire being. This asana helps keep human internal organs young by affecting them at the cellular level.

Green

In the rainbow it comes right after yellow. The color of calm and tranquility. Promotes relaxation of muscles and consciousness of a person. Relieves tension in the internal tissues of the body. It calms the psyche and gives a feeling of satisfaction with life. This is the main color of Nature - the color of greenery, summer and fertility.

Blue

5th color of the rainbow spectrum. The color of the sky and our entire planet flying in cold outer space. The color of coolness and peace. It symbolizes infinity, creates a feeling of purity, cools ardor and passion. Promotes inner peace.

Blue

The penultimate color of the rainbow. Symbolizes completeness and peace, calm and coldness, restrained joy from the achieved result. Calms and balances the human psyche. And it helps reduce appetite - those who want to lose weight use deep blue dishes for meals.

Purple

The last, 7th color of the rainbow. The color of the highest joy, the color of spiritual strength, knowledge of the spirit, inspiration. This is the color of the soul. Its effect on the human psyche is akin to prayer for the soul. The greatest joy comes from knowing your own spiritual power. It has a drainage effect on lymph in the human body, the stagnation of which leads to irreversible health consequences, including cancer.

How colors affect the human condition

The influence of color on the human condition was used by Renaissance artists when they painted their imperishable masterpieces. The flags of states and the banners of knights had and still have a color scheme that encourages action. Peasant women in medieval castles wrapped their babies in red blankets and shawls so that the child would not freeze in the cold conditions of the stone walls. White color is still preferred by brides as a symbol of purity and innocence. And the green banner of Islam says that the Muslim faith is obliged to bring peace to the souls of people and to the relations of states.

How colors affect human psychology

The psychological influence of color on a person is so great that psychologists are already giving advice on home interior design. By choosing the right color in the interior of a room, you can enhance the tasks for which a particular room is intended. For example, an office for a creative person can be decorated in red and purple tones so that it is easy for him to work and inspiration does not leave him. The newlyweds' bedroom should be red, and the bedchamber for spouses with extensive family experience can be green. An orange or yellow living room will give all family members a feeling of joy from communicating together, but the dining room can be decorated in orange tones only if all family members have excellent metabolism. A blue bath will give you peace and relaxation, as well as a feeling of cleanliness. And let the kitchen be blue so that the hostess remains calm when preparing dinner and does not overeat herself before everyone sits down at the table.

What effect do colors have on human health?

The influence of color on human health is effectively used in such a medical field as color therapy. The main effect of colors occurs in a strictly defined direction - in relation to individual systems of the human body.

  • Red color activates blood movement in the circulatory system, increases blood pressure, has a stimulating effect on the nervous system, stimulates the heart muscle and all human muscle tissue. It has a beneficial effect on the human reproductive system and liver. Acts like a dope.
  • Orange color improves digestion and cardiac activity, strengthens the fortitude and lungs, helps maintain youthful skin and liberate, eliminating feelings of insecurity and depression.
  • Yellow color is very useful for vision and digestion, gives high spirits and energy, rejuvenates the body from the inside, turning back time for everyone internal organ. It is also optimal for brain activity, increasing its mental abilities and memory functions.
  • Green color restores the nervous system and visual acuity, lowers blood pressure, dilating the capillaries and blood vessels of the brain. Excellent for migraines and insomnia.
  • Blue color has a positive effect on the respiratory tract, nervous system, vision, calms breathing and heartbeat, has an antipyretic and antispasmodic effect, soothes pain and fights insomnia.
  • Blue reduces appetite, has an antiseptic and bactericidal effect, calms the nervous system, reduces muscle tone and destroys foci of inflammatory processes in the body.
  • The color violet heals the soul, restores self-esteem, stimulates the lymphatic system and directly affects the spleen.

In general, the effect of color on humans does not need a presentation - we can experience the effects of color every day in our lives. Keep this in mind when choosing your outfit for a Friday night out.

The influence of color on humans has been proven for a long time. Color can regulate our mood, emotional background and even appetite. In modern medicine, such a concept as a color therapy method has even appeared. It consists of exposing a person to colored light in order to cure him of various diseases.

Looking at what colors a person prefers in clothes, in what colors he decorates the interior of his home, we can tell a lot about his character and personal qualities. And vice versa - if a person knows how colors affect his condition, he can “pull” himself out of depression and put himself in a positive mood.

How does the color red affect a person?

Red is one of the most aggressive and “hot” colors. It has a stimulating effect on the human psyche, its symbolism is rich and contradictory. This is what the color red symbolizes: blood, fire, aggression, enmity, and at the same time wealth, vital energy, power, self-realization. It is also a symbol of revolutionary action and the struggle for independence. It is no coincidence that the Caesars in the Roman Empire dressed in purple robes, Spartan warriors put on a red uniform before battle, and in ancient Egypt the color red symbolized the spirit of evil.

IN modern world Red color is preferred by strong-willed, energetic, active, impulsive, self-confident people. As a rule, they are optimistic, know how to achieve their goals, but are also a little stubborn. Among negative traits people who prefer red are characterized by harshness, intolerance to criticism, rejection of any advice, and excessive maximalism.

Women who prefer this color love to be the center of attention of the opposite sex, they are confident in their beauty and do not tolerate competition. Men build their careers easily and make good leaders.
The influence of red color on a person in the interior is as follows: it excites the nervous system, stimulates appetite, but at the same time it can cause headaches and fatigue. It is not recommended to decorate your bedroom in red, burgundy, or purple colors: it will be difficult to relax and fall asleep peacefully. Also, red is not very suitable for a child's room.

You can decorate your living room with red elements: the room will look very impressive. Also in bright colors you can decorate the kitchen, and then red trim or furniture will increase your appetite.

How do blue and cyan colors affect a person?

Blue color creates a calm, confident mood. It is associated with the color of the sea and sky, represents peace and harmony, and stabilizes the mental state.

Blue is preferred by calm, balanced people, phlegmatic people by temperament. They are self-confident, purposeful, but not as impulsive as red lovers. They are characterized by perfectionism, the desire to bring everything to the ideal. Among blue lovers there are many businessmen and people with an analytical mind. They are insightful, know how to establish contact with others and come to a compromise.
Blue has a calming effect on a person’s mood, while at the same time helping to concentrate on the goal. Often decorated in light blue tones office premises, meeting rooms. Dark blue color well suited for bedroom decoration, because the effect of blue on a tired person can be soporific.

Blue color symbolizes purity, coolness, serenity, clarity. People who choose it are distinguished by good intuition and the ability to make quick decisions. They are often overly irritable and need reassurance. Blue helps reduce levels of aggression and anxiety and has a relaxing effect on the central nervous system.

Bachelors and single people, as well as representatives of creative professions, often decorate their apartments in blue.

How does the color yellow affect a person?

Yellow color is light and bright, associated with summer, sun, and relaxing on the beach. It is impossible to unequivocally answer the question of whether it belongs to warm or cold shades. Rich yellow: mustard, golden, pear, are classified as warm tones, and lemon yellow or yellow-green - to cold.
The influence of yellow color on a person is positive. Psychology believes that this color symbolizes human intellectual activity. It stimulates those areas of the cerebral cortex that are responsible for memory development. Various studies have shown that shades of yellow increase mental productivity, help you concentrate and remember large amounts of information.

People who prefer yellow have an easy-going character, a great charge of vital energy and a good sense of humor. They are positive, know how to find their own advantages in everything, and rarely get offended. They have developed logical thinking, craving for self-education.

Since the color yellow has a positive effect on a person’s emotional state, decorate your interior in this color scheme- great idea. Yellow invigorates and gives energy, so it is suitable for finishing those rooms that receive little sunlight. It also awakens the appetite, and a kitchen decorated in yellow-orange tones will look bright and elegant.

How does the color green affect a person?

Green color is a symbol of life, nature, harmony. People subconsciously perceive it as a symbol of safety - it is no coincidence that the traffic light signal is green. It is also used in the treatment of claustrophobia - fear of enclosed spaces.
The effect of color on human health is as follows: according to fans of color therapy, green has an anti-inflammatory effect, strengthens muscles and bone tissue, relieves eye strain and heals the bronchi.

What kind of people choose green in their clothes? Sociable and friendly, not prone to conflicts and squabbles with others. Often they turn out to be too soft and cannot defend their point of view on any issue. Fans of green easily adapt to new conditions and know how to compromise. Their weak points– the habit of worrying for a long time about your failures, self-doubt, nervousness.

Green color has a positive effect on a person: it tones, gives strength and energy, and stimulates mental activity. You can decorate a work office or study area in a room in light green tones. It is not recommended to decorate the bedroom with green: it is unlikely that you will be able to fully relax.

What do black, white and gray colors tell you?

Black is traditionally considered a symbol of grief and sorrow; the influence of color on the human psyche is heavy and depressing. It is rare to see a person dressed in black from head to toe, unless he is a representative of some subculture.
Anyone who uses a lot of black when decorating their home is restrained in expressing their emotions and feelings. Such people are often too dry; they try to calculate the situation several moves ahead. The influence of black colors in the interior on a person is rather negative: although dark furniture, floors and walls get dirty less, they seem to “put pressure” on the homeowner. There seems to be less air at home. Therefore, you should not abuse black and other dark shades when finishing an apartment.

If a person’s interior is dominated by white colors, he strives for perfectionism. White symbolizes completeness, final decision-making and complete freedom. Lovers of white often decorate their homes in a minimalist style. What does love for white outfits tell us? About a high level of accuracy, the desire to surpass others in everything.
Gray considered neutral. People who prefer it tend to isolate themselves from problems and “merge with the crowd.” Perhaps a gray outfit will not look too bright, but it will allow its owner to feel comfortable and cozy. It is often chosen by office workers.

When considering the influence of the color of clothing on a person, it is necessary to take into account how the suit will be perceived by others. For example, the idea of ​​wearing a multi-colored dress to an interview may not be a good idea. It is better to give preference to calm, subdued tones.

In addition to the basic eight colors discussed above, there are many different shades in the world. These are purple, brown, pink, light green, beige, turquoise, steel, emerald. By wisely combining and combining them, you can create unique images.

The psychological impact of flowers on humans has been proven by numerous studies, so this should not be neglected. Knowledge of how colors affect the psyche should be used when creating your wardrobe or thinking about upcoming renovations in your apartment. If a person believes that his taste is not well developed, it is difficult for him to choose stylish color combinations, then fashion magazines will come to the rescue, where you can spy on current trends.

The influence of flowers on the human psyche was noticed in ancient times by various shamans, healers and sorcerers. They can cause joy and sadness, bring peace or irritation, having amazing capabilities.

Colorful life

Every person has noticed the impact of color when they put on a red jumper, attracting the attention of others. For Western society, people dressed in black will look gloomy, but the bride’s snow-white dress speaks of a solemn moment and the purity of the event. If you are interested psychological impact colors, then you will find answers to many questions in the presented article.

Why is this happening?

Everything that is incomprehensible attracts a person, igniting cognitive interest. The influence of colors on the human psyche is due to the emission of electromagnetic waves by each color. These waves, due to their length, have different effects. They have healing properties, since we not only see color with our eyes, but also feel it with our skin electromagnetic radiation. By choosing the “right” colors specifically for yourself, a person can feel healthier and cheerful.

The psychological impact of color is that it is a kind of “emotional food”, and, accordingly, in order to function normally, our body needs different shades in different proportions. They can help restore the mental balance of the individual and even some aspects of physical health. Food, clothing items, make-up, and surrounding furniture affect the human condition. Thanks to many studies, we now know a sufficient amount of information about the effect of color on the human psyche. In this regard, you can combine tones and improve your mood and overall well-being.

What will red and yellow tell us?

Elements of the surrounding world in red color cause excitement in the psyche and are a kind of compulsion to activity. Thanks to it, muscles tense and movements accelerate, and this leads to increased performance.

When in a room with red lighting, people perform at their best. But over time, as the body adapts to this shade, productivity levels drop and problem solving becomes more difficult. This is due to color fatigue.

If you need to overcome difficulties, be more determined and resilient, then we advise you to use the color red in your life.

To stimulate brain activity, awaken intellectual capabilities, increase the level of visual perception, use yellow. Contraindications: neuralgia and overexcitation of the cortex. Well, if you are accompanied by disappointments and disappointments, then yellow will suit you just right.

What are green and blue for?

Color spring greenery ensures normalization of blood and eye pressure, respiration, pulse, increased acuity of perception, concentration and intellectual potential. If you want peace, relaxation and relaxation, feel free to use green, because it will give you what you need. The impact of color plays a huge role in our daily lives.

Deep blue color, constantly affecting the psyche, can lead to high level fatigue or even depression in some cases. But if you have experienced a strong shock, then this color can restore strength. It will reduce tension in muscle tissue, dull pain, weaken the pulse and have a calming effect on spontaneous impulses in an ardent personality.

The influence of purple, blue and brown colors

The color violet has a contradictory effect on the human condition, as it can increase stamina, reduce performance, suppress intellectual abilities, or even lead to depression.

To reduce anxiety, lower blood pressure and relieve pain, use things blue color. But don’t overdo it, because the long-term influence of this color leads to fatigue and depression for some functionality human body.

The color brown tells us the need for relaxation and bodily comfort. Therefore, if you feel such needs, then think about how to bring this color into your life and take a little break from work moments.

Contrast of black and white

Lovers of white color are characterized by a need for freedom, a break in burdensome ties and a desire to start all over again. clean slate. If you want to forget something and free yourself from the shackles of memories, surround yourself with white.

The black tone characterizes a person who rebels against his own fate. This color has important medicinal properties, as it absorbs other shades and has a fairly positive effect on the body.

By determining your color preferences, their persistence or variability, you will be able to recognize your own emotional and physical reactions, general well-being and mood.

The influence of color on the psyche of children

Children are constantly surrounded by different colors, they learn about the world, and they should approach it wisely. color scheme children's rooms, furniture, toys and clothing. There is no doubt that the influence of color on the child’s psyche is one of the most current issues for young parents. According to Norwegian scientists, young children registered with the internal affairs bodies or juvenile criminals chose the color black. People who are suicidal also choose this tone.

The influence of flowers on the psyche of a person, especially a small one, is based on several principles. Firstly, the baby’s daily life should be filled with a large number of different shades; one thing is important - their proper combination.

Secondly, the walls and ceiling in the children's room should be either white or light, but not dark, since this will affect both the emotional state of the baby and his cognitive abilities.

Thirdly, use blue color, and it will help save you and your baby from stress and relieve pain.

Fourthly, green shades and white-blue colors will provide you with a stable state of the nervous system. Green color, taken separately, can regulate blood pressure and relieve fatigue.

Fifthly, psychologists argue that the influence of color on the psyche is also expressed in its impact on the development of speech. Therefore, association games will become relevant in the period from one to three years (for example, strawberry-red, sun-yellow).

Sixthly, if your baby experiences lethargy, poor appetite, apathy and sudden mood swings, then using red, yellow and orange color.

Knowing the subtleties of color effects, parents and educators will be able to stabilize the mood and, if necessary, calm or cheer.

Some tricks with color

To feel the influence of colors on the human psyche, you don’t need to wear things of only one tone, because a stylish red scarf or bag will already make changes and increase your life potential. The main thing is to make an emphasis. You can “scatter” bright elements in the room, such as pillows or toys, and then the energy of color will fill the room.

In the living room or bedroom, you can use light bulbs or lamps of different colors. Colorful stickers for window glass have a similar effect, because not every person can afford multi-colored stained glass windows.

Scientists advise changing the color of the bedroom, if you have poor sleep, to calm shades (pale purple, pink, light blue).

Yellow sunflowers and an orange dress will perfectly improve your mood and productivity. A wonderful option for filling everyday life with bright colors is decorative crystals and jewelry from precious (or not so precious) stones.

Having this information at your disposal and knowing your needs, you can create bouquets that will emit exactly the colors that you need. To feel light after eating, add more colored foods, as they are easier to digest.

Also, with the help of color, you can send signals to the people around you, so use cosmetics (varnishes, eye shadow, lipsticks) wisely. At home, you can use lavender or geranium aroma oils, because they emit blue and red colors, respectively.

Conclusion

The above information is quite useful, because the influence of color on the psyche is enormous. And if you are in a bad mood or feel unwell, you can easily adjust it by exposure to colors, bright and saturated or pale and calm.

Many have heard that color greatly influences the human psyche. Some experts claim that color affects the mental state through the skin, that is, even with closed eyes you can feel its effect. Psychologists say that some colors affect a person’s concentration, others affect his calmness, etc.

Colors that affect the human psyche:

Red

Red is a rich shade, so it can help invigorate and increase energy. This color also gives confidence, so this color can help in decision making. Red color is quite passionate and strong. Thanks to it, a person can feel warmth and energy.

Orange

Orange color charges you with positive energy, helps you cheer up and set you up for a productive day. This color acts almost the same as red, but only to a slightly lesser extent. This color has a positive effect on the human psyche, bringing him fun and joy.

Yellow

This color calms and energizes. Yellow is also called the intellectual color. He provides good attention for memory, tunes into the thought process. If in excess, this color can cause irritability.

Green

Green is the color of calm and good luck. This color helps to lift your mood, relieve irritability, concentrate, and direct your thoughts in the right direction. This color is also very calming. Also, green color can help a person fully restore strength after a hard day.

Blue

This color is suitable for overly impulsive individuals. Blue color calms, balances character, controls excess activity. It's a cool shade so it has a nice calming effect. Blue color is very useful in life. Thanks to it, you can relieve tension and calm the nervous system.

Blue

Relieves muscle tension, calms the pulse, lowers body temperature, improves imagination. The color blue is very common in everyday life and also has refreshing properties and promotes mindfulness.

Violet

This color gives off a feeling of unnaturalness. The color purple is associated with wealth and luxury. Also basic properties purple- this is knowledge. This tone helps to cope with deep fears and melancholy. But there should not be too much purple, otherwise you can develop depression, laziness and fatigue.

White

This is the color successful people. If a person wants to be liked by other people, to be accepted by all his ideas, then it is definitely worth choosing white. White color helps a person to always be in good shape and in excellent physical shape. This color will help you forever overcome your fears, worries, and also get rid of bad thoughts. Many creative people choose white to gain freedom and independence.

Black

Black absorbs all light, and despite this, its influence on a person’s psychological state is enormous. Depression, melancholy, sadness - all this is usually associated with dark shades, and all this is for a reason. But black color does not always share only negative emotions with people; it also gives a positive attitude and allows the body to rest.

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It has also been proven that color has the same effect on all people. This is worth taking into account and actively using in your life, for example, for signing important papers.

Psychology of color - video